Category: Redesign

8 Aug ‘26

brand strategy process

Brand Strategy Process: Why a Logo Is Never Just a Logo

8 Aug ‘26

In: Branding & Visual Design, Case Study, Redesign, / By: Ripe Media / 0 Comments

There's a request Ripe Media's creative director Heather Richman hears more than any other: "We just need a logo." Her immediate thought? They probably haven't done the brand strategy...

read more

18 Nov ‘24

Key Elements of a Successful Website Redesign - A Case Study

Key Elements of a Successful Website Redesign – A Case Study

18 Nov ‘24

In: Case Study, Marketing, Redesign, Web Design & Development, / By: Heather Richman / 0 Comments

RIPE recently redesigned a website for a high-profile Los Angeles County department and all parties involved declared it a shining success. As the Creative Director at RIPE (a Los Angeles-based...

read more

Featured work
Branding & User Experience for LA County Branding & User Experience for LA County
LA Mart Marketing Overhaul LA Mart Marketing Overhaul
Scalable Resource Hub for Community Capacity Building Scalable Resource Hub for Community Capacity Building
B2C Mobile App for Education B2C Mobile App for Education
archive

Ripe Loves L.A.!

Some clients come to us saying "we just need a logo." That`s usually a sign the real work hasn`t started yet.

Our creative director Heather Richman breaks down why a logo without strategy behind it is just a graphic, and what our discovery process actually looks like before a single pixel gets designed. New episode of Ripe Insights is live, link in bio.

#BrandStrategy #LogoDesign #DesignProcess #NonprofitBranding #DigitalAgency

0 0
Open post by ripe.loves.la with ID 18121038199789026
Some clients come to us saying "we just need a logo." That's usually a sign the real work hasn't started yet.Our creative director Heather Richman breaks down why a logo without strategy behind it is just a graphic, and what our discovery process actually looks like before a single pixel gets designed. New episode of Ripe Insights is live, link in bio.#BrandStrategy #LogoDesign #DesignProcess #NonprofitBranding #DigitalAgency

Tonight we had the honor of celebrating 25 years of Wildwoods LA! 🎉

RIPE has been proud to partner with Wildwoods for over a decade, and it’s been one of the genuine highlights of our work.

This evening also brought another special moment as founder Dwain announced his retirement. Dwain, your vision and dedication built something truly lasting. We’re grateful for every year of partnership and wish you nothing but the best in what’s next. 🌿

#nonprofitorganization #nature #outdoors #frogtown

4 1
Open post by ripe.loves.la with ID 18091396669979594
Tonight we had the honor of celebrating 25 years of Wildwoods LA! 🎉RIPE has been proud to partner with Wildwoods for over a decade, and it’s been one of the genuine highlights of our work.This evening also brought another special moment as founder Dwain announced his retirement. Dwain, your vision and dedication built something truly lasting. We’re grateful for every year of partnership and wish you nothing but the best in what’s next. 🌿#nonprofitorganization #nature #outdoors #frogtown

What does digital equity look like in practice?

For LA County’s Justice, Care & Opportunities Department, it meant creating a one-stop, open-access resource hub for community-based organizations working with justice-involved individuals and families.

The Incubation Academy Resource Hub brings together training, funding opportunities, events, and practical tools; designed to be easy to maintain, easy to navigate, and built to grow.

This is the kind of work we love. Where thoughtful design meets real-world constraints and real community impact.

🔗 incubationacademy.org

#DigitalInfrastructure #PublicSectorDesign #NonprofitTech #CivicDesign #CapacityBuilding #LosAngeles

@lacjcod

2 0
Open post by ripe.loves.la with ID 17895914643390972
What does digital equity look like in practice?For LA County’s Justice, Care & Opportunities Department, it meant creating a one-stop, open-access resource hub for community-based organizations working with justice-involved individuals and families.The Incubation Academy Resource Hub brings together training, funding opportunities, events, and practical tools; designed to be easy to maintain, easy to navigate, and built to grow.This is the kind of work we love. Where thoughtful design meets real-world constraints and real community impact.🔗 incubationacademy.org#DigitalInfrastructure #PublicSectorDesign #NonprofitTech #CivicDesign #CapacityBuilding #LosAngeles@lacjcod

When your marketing starts acting strange… 👻
#HappyHalloween from RIPE #hallowen #marketing #silentmovie #horror #1920s #caligari

2 0
Open post by ripe.loves.la with ID 18063751262387594
When your marketing starts acting strange… 👻#HappyHalloween from RIPE #hallowen #marketing #silentmovie #horror #1920s #caligari

✨ What is Human-Centered Design—and how do you actually do it?

It’s more than a buzzword. It’s a mindset: start with people’s needs, design around their challenges, and refine until the experience feels effortless.

In this Reel, we break it down step by step:
👥 Understand users
🎯 Define the problem
💡 Ideate & prototype
🔄 Test & iterate

When it’s done right, design feels invisible—because it just works.

#HumanCenteredDesign #DesignThinking #UserExperience #UXDesign #CreativeAgency #BrandStrategy #DesignMatters #RipeMedia

9 0
Open post by ripe.loves.la with ID 18059285438080699
✨ What is Human-Centered Design—and how do you actually do it?It’s more than a buzzword. It’s a mindset: start with people’s needs, design around their challenges, and refine until the experience feels effortless.In this Reel, we break it down step by step:👥 Understand users🎯 Define the problem💡 Ideate & prototype🔄 Test & iterateWhen it’s done right, design feels invisible—because it just works.#HumanCenteredDesign #DesignThinking #UserExperience #UXDesign #CreativeAgency #BrandStrategy #DesignMatters #RipeMedia

📚 eLearning vs. Webinars: which one actually helps people learn?

Spoiler: One scales, sticks, and saves you time. The other… disappears when the Zoom call ends.

If you’re training teams, onboarding clients, or turning expertise into a product—this is worth knowing.

👉 Want to build something that actually works? DM us. We make it easy.

#eLearning #OnlineTraining #InstructionalDesign #DigitalLearning #WorkplaceTraining #LearningAndDevelopment #CorporateTraining #RemoteLearning

8 1
Open post by ripe.loves.la with ID 17938593501056859
📚 eLearning vs. Webinars: which one actually helps people learn?Spoiler: One scales, sticks, and saves you time. The other… disappears when the Zoom call ends.If you’re training teams, onboarding clients, or turning expertise into a product—this is worth knowing.👉 Want to build something that actually works? DM us. We make it easy.#eLearning #OnlineTraining #InstructionalDesign #DigitalLearning #WorkplaceTraining #LearningAndDevelopment #CorporateTraining #RemoteLearning

Hot Topics

Website Marketing Web Design & Development Los Angeles Brand Strategy Los Angeles SEO Nonprofit Branding Mobile Apps Custom eLearning Solutions content marketing Web Technology Responsive Web Design (RWD) WordPress Content Management Systems Business technology elearning trends Mobile Learning web design UX Trends Brand Messaging

Ripe Blog

Thumbnail
Brand Strategy Process: Why a Logo Is Never Just a Logo

Before the first sketch, there's a brand strategy process. Ripe Media's creative director explains the discovery sessions that make logos actually work.

Thumbnail
Client Relationships: When the Real Goal Was Never the Project

Vetting client relationships early can save your business. A real story about spotting red flags before signing your next project contract.

Thumbnail
Healthcare eLearning Solutions for Public Health & Nonprofit Organizations

A practical guide to healthcare eLearning solutions for public health agencies, nonprofits, and government programs, covering LMS options and partner selection.

Thumbnail
Top WordPress Agencies for Nonprofits 2026

The top WordPress agencies for nonprofits in 2026, evaluated on platform depth, donation integration, accessibility compliance, and what happens after launch.

We’ll help
you see the
possibilities.

© Ripe Media

4789 Vineland Ave. Suite 111 North Hollywood, CA 91602 ( MAP IT )