A Joyful Redesign
Pathways LA delivers critical early childcare services for Los Angeles’ most marginalized communities. The organization had limited brand experience, but RIPE was determined to infuse the brand identity with their unique story. The project’s top objective was to convert their web presence into a valuable marketing and fundraising tool that raises awareness and increases program capacity.
This redesign was the first manifestation of their rebranding and new messaging initiative. RIPE brought their vision to life in a way that energized the staff and has brought in significantly more traffic. We continue to work with Pathways LA to keep the site fresh and to support them with all their marketing needs.