A logo design is the simplest expression of a business; it is the face of a company. In order to successfully achieve this, a logo must visually communicate the...
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Did you know that blue is the most popular logo color? The color blue can represent strength, trust, and dependability in a logo. There's a lot to consider when considering logo...
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Who are you as a business? What sets you apart from other companies in your industry? Without a distinct brand, you'll fall into the background. Instead, you can brand your...
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Everyone wants to feel connected to each other and they seek it everywhere, even when it's from a brand to a consumer. What many companies don't realize is that creating a...
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Marketing has been around since the beginning of product trading and it continues to evolve with the times. As a business, your focus should be identifying ways to create a...
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Advertising, SEO, brand awareness—your business has so many campaigns going on. It's difficult to know how much of your time and money you should allocate to each one. Often, one campaign...
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A brand is a story you tell your customers. It's what they feel when they buy your product. But is this what you should expect from a brand development company?...
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Why do a majority of businesses use social media as part of their marketing strategy? It’s simple — social media has a wide audience and it's easy to set...
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There are two things to remember when you start to tackle website branding. One is that branding is a process. The other is that there is no such thing as...
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70 to 80% of consumers research a business online before making a purchase or visiting the store. However, they have to find your website first. Are you trying to attract more people to your...
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